About Your FCMO

A strategic partner who understands the intersection of business growth, marketing performance, and industry nuance.

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With more than 20 years of C-suite marketing experience across startups, financial services, healthcare, technology, and higher education, I bring a unique blend of strategic insight, operational discipline, leadership, and hands-on execution to every engagement.

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As a fractional CMO, I work with founders, CEOs, and higher-education institutional leaders who are ready to transform marketing into a true growth driver—but don’t yet have the need or budget for a full-time marketing executive.

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I’ve built and led marketing functions in both early-stage and enterprise environments. I’ve supported capital raises, scaled product launches, repositioned legacy brands, and driven recruitment and enrollment strategies under resource constraints. Across all engagements, the mission is the same: to ensure marketing delivers measurable impact, aligns with organizational priorities, and supports sustainable growth.

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C-Suite Expertise. Sector-Specific Understanding.

 

Early-Stage Startups
I’ve partnered with early-stage startups—pre-seed or seed—to develop their first scalable marketing strategies. From brand positioning and investor-ready messaging to ecosystem visibility and lead generation, I help early-stage startups look and operate like established companies with the goal of getting them to Series A—without overbuilding too soon.

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Independent Broker/Dealers & Financial Services
In the broker/dealer space, marketing must support advisor recruitment, retention, and brand differentiation—while operating within compliance frameworks. I help firms refine their messaging, optimize advisor-facing content, and execute strategies that increase recruiting, improve retention, reinforce culture, and strengthen firm valuation.

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Higher Education Continuing Education & Workforce Development
Having worked with continuing education and workforce development divisions, I understand the unique challenges of attracting adult learners, connecting with regional employers, and building community awareness on limited budgets. I bring private-sector marketing discipline to institutions with a public mission.

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Award-Winning Leadership. Outcome-Oriented Execution.

• Published author on Continuing Education & Workforce Development Marketing Strategies.

• Recognized for excellence in marketing leadership, strategy, brand development, and cross-functional team alignment.

• Experienced in managing internal teams, agency partners, and outsourced resources across hybrid and remote environments.

• Adept at translating complex offerings into clear, compelling messaging for diverse audiences.

• Committed to aligning marketing outcomes with enrollment goals, revenue growth, stakeholder expectations, and investor confidence.

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What You Can Expect

• Strategic Thinking, Executed – From vision to rollout, I bring structure, prioritization, and follow-through.

• Clear Communication – Candid dialogue, collaborative planning, and executive-level reporting you can rely on.

• Partnership, Not Just Services – I become part of your leadership team, helping you make informed, confident marketing decisions.

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The Right Fit

You’re a fit for a fractional CMO engagement model if you:

• Need senior marketing leadership but don’t require a full-time executive

• Are navigating a growth phase, leadership transition, or market repositioning

• Want to move beyond tactical activity and align marketing with business strategy

• Value strategic clarity, transparency, and measurable performance

• Need marketing help urgently

 

I bring proven experience, an objective lens, and a focus on results—so your organization moves forward with purpose and precision.

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👉 Let’s Start the Conversation!